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Tourist arrivals in Bulgaria increased by 6.6% year-on-year to 888.4 thousand in December 2025, accelerating from a 2.9% rise in the previous month and marking the strongest gain since June 2024. Growth was recorded across all travel purposes, including trips for holiday and recreation, which rose by 33.9%, followed by professional travel, up 14.7%.Visitors from the European Union accounted for 56% of total arrivals, with the largest shares coming from Romania (34.2%) and Greece (29.1%), followed by Germany (10.1%), Italy (5.3%), and Austria (3.8%). Arrivals from other European countries represented 37.4% of the total, driven primarily by tourists from Turkey (52.6%), Serbia (16.6%), Ukraine (13.2%), and North Macedonia (12.1%).